Monday, December 6, 2010

Think Inside the Box #3

Greetings...

Its time. Time to shake off the start of the cold and remind ourselves that in just 24 short days, we have a whole new year, new budget, and new opportunities with the start of 2011!

Today, I will share the top 5 "Think Inside the Box" questions you should be asking of yourself and your bank/CU.
  1. What is the customer perception of our products?What is the market perception of our products?
  2. What can I learn from "how" my customers are using the bank? (IE number of services, usage of electronic services, average time between new accounts, time between loans, etc.)
  3. What are the top three (3) service combinations and what I can learn from that knowledge?
  4. Where will my customers get their next loan? (is it us or another institution?  why?)
  5. Is my staff willing & able to offer our products effectively in a way that creates success?
With answers to these questions you can move forward with a detailed action plan...or you may have more questions that arise.  Either way, you are three steps ahead!

Think INSIDE the box...you have what you need...but you need to turn information into knowledge.

Need help?  The first step is getting started.  Call us, we can help bring clarity to your thoughts and action to your information and knowledge to your planning!

Cheers!

Bruce

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