Wednesday, December 8, 2010

Turn Your Management Into Movie Stars

MarketMatch has added a resource to our website that you can also do at your financial institution.

We've added a video blog.

With sites like YouTube, it is easy and free to create the videos and with Social Media like LinkedIn, Twitter and Facebook, it's easy to have your message seen by your target.

My recommendation? Recruit your management and branch/market leaders to share their expertise. Have your Lending VP talk about improving your credit score. Have your Commercial VP talk about cash management. Have a branch manager talk about what's happening in the community.

By utilizing all of the resources in your bank or credit union, you can provide more content, relevant content, and you can position the whole institution as THE community expert.

No comments:

Post a Comment